When placing an order for a product or service on a WooCommerce store, most don’t have to think twice about finding what they’re looking for. However, navigating WooCommerce stores can be much more challenging for individuals who rely on voice-assisted internet browsing. Fortunately, intelligent search methods can help ensure that your customers can find exactly what they need—whether browsing your e-commerce store traditionally or using voice-assisted technology.
Why People Use Voice-Assisted Technologies
Some individuals are born blind and have never had the opportunity to see the world, while others lose their sight over time due to various causes. Regardless of the reason, living with sight loss presents significant challenges in today’s highly digital world. As society increasingly relies on screens, people with limited or no vision often struggle to reach their full potential in work and daily activities. However, voice-assisted technologies are continually improving, helping individuals with sight loss to maximize their abilities. Intelligent search functions can also help these users retain their independence while shopping online.
The Prevalence of Sight Loss
It’s easy to underestimate the impact of blindness and sight loss on a person living in our modern society. According to the RNIB (Royal National Institute of Blind People), up to 300 million people globally experience issues with sight loss or blindness. Furthermore, approximately 1 in 5 individuals will experience vision loss. Given these statistics, sight loss could affect as many as 20% of us—highlighting the importance of providing technologies that allow individuals to shop online with ease and independence.
How Intelligent Search for Content and Products Can Help You
Blindness or sight loss is a growing concern, with more individuals affected yearly. Therefore, it’s essential to develop tools that revolutionize how these individuals can shop online. Intelligent search features allow users to search for content and products using voice commands, enhancing website accessibility and providing a more inclusive shopping experience.
By implementing intelligent search on your WooCommerce or eCommerce store, you not only make your site more accessible but you also position your business as a leader in website accessibility.
Empower Users with Sight Loss
Don’t leave people with sight loss or blindness behind when developing your website. Give them the freedom they need with our voice-assisted search tools from Pluro! We are experts in web accessibility, dedicated to ensuring every website has the opportunity to make all of its users feel welcome and empowered.
